The overall aim is to create one format to rule them all, in the hopes that a single overarching video codec will be adopted by everyone in the industry, and ensure that high quality video will be accessible to everyone who wants it.
Matt Frost, the Strategy head of Chrome, said that the ‘combined strength, resources and expertise,’ of the AOMedia partners meant that the new media format would arrive sooner and faster than had each company had pursued individual net generation web media projects.
Alliance for Open Media’s short term objective
The first key aim of the Alliance is to deliver a new generation video format that is:
Interoperable and open;
Optimized for the web;
Scalable to any modern device at any bandwidth;
Designed with a low computational footprint and optimized for hardware;
Capable of consistent, highest-quality, real-time video delivery; and
Flexible for both commercial and non-commercial content, including user-generated content.
Each member of AOMedia is expected to bring their own specific expertise and knowledge to the table. Each participant is likely to waive certain propriety information and patent rights in order to design and build code that will become the new open standard for video playback on the web.
Google, Intel, Mozilla, Netflix and others form Alliance for Open Media

Share this with short URL Get Short URL
Related Posts
Are Standing Desks Better for Your Health? Ever since the Internet has become such a juicy place, people have been sitting at th
End Date For Windows 7 - MicrosoftThis end date will affect the sale of computers with the operating system pre-installed,
Google's New Ceo : Sundar Pichai India-born Sundar Pichai has been named the new CEO of the technology giant as t
Google Chrome Flags uTorrent SoftwareIf you’re a Google Chrome user and uTorrent fan, you may run into some issues when trying
Google Changes How AdWords WorksGoogle has made the announcement that its AdWords is getting a makeover, and has been reb
Google's Tablet which fights against Ebola!The Ebola epidemic is still very much a grave situation. The disease has already claimed
Old Archive (2012-17)
- AndroidNews (37)
- Apple (39)
- Linux (35)
- Microsoft (13)
- SecurityNews (22)
- TechBuzz (476)
- Tips & Trickz (107)
Browse by Year
-
▼
2015
(58)
-
▼
September
(7)
- Can We Draw the Limit on Data Collection?
- Smart sleep aiding devices helps start your day ri...
- Online shopping may get costlier as Delhi slaps VAT
- Indian ecommerce industry to increase 35%
- Apple-1 computer built by Steve Jobs to go for 330...
- Google, Intel, Mozilla, Netflix and others form Al...
- Indian Govt to launch own Operating System Named B...
-
▼
September
(7)
Powered by Blogger.